There's buying kicks and then there's a sneaker buying experience. Air Yeezy fiends were treated to full-blown art installation at Chicago's St. Alfred. The goal was to actually recreate the shoe within the store, to achieve this effect they had customers walk one at a time into a black room with a glowing floor that represented the shoe's sole, pink accents, and smoke from a fog machine to represent the grey around the toe. The lucky patrons who won the raffle were able to purchase the Yeezys for a cool three bills with a matching tee designed by the folks at St. Alfred thrown in as a bonus. Check out Marc Moran's shots from the store in our gallery after the jump. Special thanks to Marc for sending these great pictures over.Black Air Yeezy Release @ St. Alfred
St. Alfred's built a special "pop-up" store within a store and stylized it after the black Air Yeezy colorway. Complete with black walls and glow in the dark floors, the store had the shoes hanging from above with pink strings. At midnight, St. Alfred opened it's doors for customers to come in one at a time to purchase their shoes and enjoy a truly unique shopping experience.
Marc Moran
St. Alfred's built a special "pop-up" store within a store and stylized it after the black Air Yeezy colorway. Complete with black walls and glow in the dark floors, the store had the shoes hanging from above with pink strings. At midnight, St. Alfred opened it's doors for customers to come in one at a time to purchase their shoes and enjoy a truly unique shopping experience.
Marc Moran
St. Alfred's built a special "pop-up" store within a store and stylized it after the black Air Yeezy colorway. Complete with black walls and glow in the dark floors, the store had the shoes hanging from above with pink strings. At midnight, St. Alfred opened it's doors for customers to come in one at a time to purchase their shoes and enjoy a truly unique shopping experience.
Marc Moran
St. Alfred's built a special "pop-up" store within a store and stylized it after the black Air Yeezy colorway. Complete with black walls and glow in the dark floors, the store had the shoes hanging from above with pink strings. At midnight, St. Alfred opened it's doors for customers to come in one at a time to purchase their shoes and enjoy a truly unique shopping experience.
Marc Moran
St. Alfred's built a special "pop-up" store within a store and stylized it after the black Air Yeezy colorway. Complete with black walls and glow in the dark floors, the store had the shoes hanging from above with pink strings. At midnight, St. Alfred opened it's doors for customers to come in one at a time to purchase their shoes and enjoy a truly unique shopping experience.
Marc Moran
St. Alfred's built a special "pop-up" store within a store and stylized it after the black Air Yeezy colorway. Complete with black walls and glow in the dark floors, the store had the shoes hanging from above with pink strings. At midnight, St. Alfred opened it's doors for customers to come in one at a time to purchase their shoes and enjoy a truly unique shopping experience.
Marc Moran
St. Alfred's built a special "pop-up" store within a store and stylized it after the black Air Yeezy colorway. Complete with black walls and glow in the dark floors, the store had the shoes hanging from above with pink strings. At midnight, St. Alfred opened it's doors for customers to come in one at a time to purchase their shoes and enjoy a truly unique shopping experience.
Marc Moran
St. Alfred's built a special "pop-up" store within a store and stylized it after the black Air Yeezy colorway. Complete with black walls and glow in the dark floors, the store had the shoes hanging from above with pink strings. At midnight, St. Alfred opened it's doors for customers to come in one at a time to purchase their shoes and enjoy a truly unique shopping experience.
Marc Moran
St. Alfred's built a special "pop-up" store within a store and stylized it after the black Air Yeezy colorway. Complete with black walls and glow in the dark floors, the store had the shoes hanging from above with pink strings. At midnight, St. Alfred opened it's doors for customers to come in one at a time to purchase their shoes and enjoy a truly unique shopping experience.
Marc Moran
St. Alfred's built a special "pop-up" store within a store and stylized it after the black Air Yeezy colorway. Complete with black walls and glow in the dark floors, the store had the shoes hanging from above with pink strings. At midnight, St. Alfred opened it's doors for customers to come in one at a time to purchase their shoes and enjoy a truly unique shopping experience.
Marc Moran
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